Tom Clifford and I are members of a group on Facebook. A group affiliated with a professional association, MCA-I. So, it is with wonder, but not necessarily surprise, that one of his blog posts popped up in my Google Alerts.
In “Huh? A “YouTube Video?” What’s That? ” Tom hits the nail on the head. It echos the tail end of my post “Figuring Out Social Media: Marketing on Facebook“. The post’s last line says it all: “YouTube is a distribution channel…not your video story.”
Ah, another ally in the good fight!
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Hey Todd!
Thanks for picking my “Huh? A YouTube Video? What’s That?” riff!
Hope your readers enjoy it…and learn from it, more importantly.
It seems to have a struck a nerve with a number of folks, in a good way.
I knew we were in trouble when my crew and scriptwriters were calling me saying, “Hey Tom, our clients want a YouTube video.” And we didn’t know what the heck they were asking for.
Ah, such is life.
Keep rockin’ and storin’ along!
Thomas Clifford
Corporate Filmmaker
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